The Importance of WAAP for Businesses Today

Web applications and APIs today form the core of an organization’s interface with its customers, partners, and other stakeholders. Given their growing public use and prevalence and the growing range of threats facing them, the protection of web applications and APIs has become imperative for every organization.

What is WAAP?

Web Application and API Protection (WAAP) are comprehensive, multi-layered, cloud-based security solutions to safeguard web apps and APIs against a comprehensive set of threats. WAAP solutions go beyond traditional WAFs in security depth and scope. WAAP is typically placed at the network’s outer edge to monitor and inspect incoming traffic before reaching web applications or APIs.

WAAP solutions are typically augmented with the following capabilities:

Next-Gen WAF: Fully managed WAF leverages granular traffic monitoring, behavioral analysis, and the latest technology such as self-learning AI, automation, and analytics to safeguard web apps and APIs.

Runtime Application Self-Protection: Provides real-time protection against a range of attacks and breaches since it is embedded into the app runtime environment.

Complete DDoS Protection: Offers real-time, holistic, instant, and continuous protection against DDoS attacks targeted at the APIs, applications, and micro-services at the application and network layers. It is equipped to protect against highly sophisticated and lethal attacks, including volumetric attacks.

Effective Bot Management: Detects bot traffic and segregates them into safe and malicious traffic. It ensures that only good/safe bot traffic access web applications and APIs while blocking malicious bots.

Protection Against Malicious Behavior: Offers ongoing and effective protection against malicious and abusive behavior such as account takeovers, compromised credentials, and so forth, across the application, micro-services, and APIs in a context and data-aware manner. It uses advanced rate limiting, multi-factor authentication, and other such measures.

Importance of Web Application and API Protection for Businesses Today

Unified, Modern Approach to Security

Some of the key challenges in this fast-evolving app landscape are:

Applications are built and accessed in newer ways, making way for newer vulnerabilities.
Web applications and APIs are deployed in multiple ways, including the cloud and hybrid deployment, making their protection difficult for traditional WAFs developed for more traditional architectures.
Applications have several moving parts, shared components, and third-party services/software thus, expanding the attack surface.
A lack of understanding of API deployments and challenges leaves them severely vulnerable to attacks.

WAAP solutions are well-equipped to keep pace in the rapidly changing application landscape. Web application and API protection take a unified and modern approach to security, unmatched by any traditional WAF solution. Unlike traditional WAFs, they do not use signature-based detection; they leverage advanced behavioral, pattern, and heuristic analysis to detect threats. These modern solutions do not rely on heavy manual configurations or tuning but use self-learning AI-powered automation for improved agility, accuracy, and efficiency.

WAAP steers away from siloed security to bring apps, APIs, and microservices within its purview to make way for unified security. It provides real-time visibility into their security posture and enables organizations to take instant action to keep their apps and APIs secure 24×7. It can provide consistent security even with diverse deployments and complex modern app architectures.

Comprehensive Protection Against a Rapidly Changing Threat Landscape

The following changes in the threat landscape are eroding the effectiveness of traditional WAF solutions:

The rapidly advancing technology is also accessible to attackers who orchestrate more sophisticated attacks.
Attack tools are readily available at low costs to attackers in a broad range of attacks.
Advanced bots and automated bot attacks are a reality today.
Evasion techniques such as traffic encryption that help evade detection by traditional WAFs add to the security challenges.
Attackers have found ways to modernize threats by leveraging gaps in traditional WAFs.
Low-profile attacks remain undetected for long durations as they produce lesser noise and seem insignificant.

As discussed in the previous section, web application and API protection are equipped with advanced, comprehensive capabilities to thrive in the fast-evolving threat landscape. They are as effective against advanced bots as DDoS attacks and malicious behavior.

Easy Management of OWASP Top 10 Security Risks and Beyond

Web Application and API Protection solutions enable organizations to effectively manage the risks associated with the OWASP Top 10 vulnerabilities and beyond. Managed solutions would allow businesses to proactively identify and secure business logic flaws and unknown vulnerabilities. They help businesses take a risk-based approach to security and keep the apps and APIs secure.

Saving Millions of Dollars

Given the growing costs of attacks, WAAP services enable organizations to save millions of dollars of financial damage and reputational losses permeating from attacks.

The Way Forward

Do you think WAAP is just the old WAF with some new features slapped onto it? Well… Many traditional WAF providers do take this approach. And this is detrimental to the app and API security. To effectively protect your web applications and APIs, choose the right WAAP product.

Vinugayathri Chinnasamy

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COPYRIGHT OR INTELLECTUAL PROPERTY INFRINGEMENT CLAIMS NOTICE
& PROCEDURES
American Publishing, LLC will always respect the intellectual property of others, and we ask that all of our users to the same. With regards to appropriate circumstances and at its sole discretion, American Publishing, LLC may disable and/or terminate the accounts of any user who repeatedly violates our TOS and/or infringes the rights of others. If you feel that your work has been duplicated in such a way that would constitute copyright infringement, or if you believe your intellectual property rights have been otherwise violated, you should provide to us the following information:
a) The electronic or the physical signature of the individual that is authorized on behalf of the owner of the copyright or other intellectual property interest;
b) A description of the copyrighted work or other intellectual property that you believe has been
infringed upon;
c) A description of the location of the site which you allege has been infringing upon your work;
d) The physical address, telephone number, and email address;
e) A statement, in which you state that the alleged and disputed use of your work is not authorized by the copyright owner, its agents or the law;
f) And finally, a statement, made under penalty of perjury, that the aforementioned information in your notice is the truth and accurate, and that you are the copyright or intellectual property owner, representative or agent authorized to act on the copyright or intellectual property owner’s behalf. The American Publishing, LLC Agent for notice of claims of copyright or other intellectual property infringement can be contacted as follows:
Mailing Address:
American Publishing, LLC
Attn: Copyright Agent
17 Hoff Court, Suite B
Baltimore, Maryland 21221
Telephone: 443.231.7438
Fax: 410.238.2835
Email: karen.austin@uscybersecurity.net
CLOSED CAPTIONING
BE IT KNOWN, that American Publishing, LLC complies with all applicable Federal Communications Commission rules and regulations regarding the closed captioning of video content. For more information, please visit our website at www.uscybersecurity.net.

GENERAL INFORMATION
ENTIRE AGREEMENT
This TOS constitutes the entire agreement between you and American Publishing, LLC and shall govern the use of our Services, superseding any prior version of this TOS between you and us with respect to American Publishing, LLC Services. You may also be subject to additional terms and conditions that may apply when you use or purchase certain other American Publishing, LLC Services, affiliate Services, third-party content or third-party software.

CHOICE OF LAW AND FORUM
It is at the mutual agreement of both you and American Publishing, LLC with regard to the TOS that the relationship between the parties shall be governed by the laws of the state of Maryland without regard to its conflict of law provisions and that any and all claims, causes of action and/or disputes, arising out of or relating to the TOS, or the relationship between you and American Publishing, LLC, shall be filed within the courts having jurisdiction within the County of Baltimore, Maryland or the U.S. District Court located in said state. You and American Publishing, LLC agree to submit to the jurisdiction of the courts as previously mentioned, and agree to waive any and all objections to the exercise of jurisdiction over the parties by such courts and to venue in such courts.

WAIVER AND SEVERABILITY OF TERMS
At any time, should American Publishing, LLC fail to exercise or enforce any right or provision of the TOS, such failure shall not constitute a waiver of such right or provision. If any provision of this TOS is found by a court of competent jurisdiction to be invalid, the parties nevertheless agree that the court should endeavor to give effect to the parties’ intentions as reflected in the provision, and the other provisions of the TOS remain in full force and effect.

NO RIGHT OF SURVIVORSHIP NON-TRANSFERABILITY
You acknowledge, understand and agree that your account is non-transferable and any rights to your ID and/or contents within your account shall terminate upon your death. Upon receipt of a copy of a death certificate, your account may be terminated and all contents therein permanently deleted.

STATUTE OF LIMITATIONS
You acknowledge, understand and agree that regardless of any statute or law to the contrary, any claim or action arising out of or related to the use of our Services or the TOS must be filed within year(s) after said claim or cause of action arose or shall be forever barred.

VIOLATIONS
Please report any and all violations of this TOS to American Publishing, LLC as follows:
Mailing Address:
American Publishing, LLC
Attn: Copyright Agent
17 Hoff Court, Suite B
Baltimore, Maryland 21221
Telephone: 443.231.7438
Fax: 410.238.2835
Email: karen.austin@uscybersecurity.net

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